Embedded Strategic Continuity

True innovation isn’t just about adopting new methods, it’s about empowering teams to think differently and embrace ambiguity. My practice provides the continuity of a strategic guide from insight to execution to make this happen.

Vision Shaped by Data
Innovation without research is just guesswork. I excel in turning product research into dynamic strategies. Whether it’s uncovering new market trends, refining product design, or leveraging AI for socially beneficial products, my research empowers your teams to make confident decisions.

Experience & Approach
With three decades of experience helping businesses identify market opportunities and develop forward-thinking solutions, I understand that innovation thrives on balancing risk-taking with careful planning. By blending clear communication, strategic guidance, and a touch of humor, I empower teams to take ownership and create change.

My hands-on experience helping leaders at Comcast, Schwab, Merck, and Genentech de-risk product strategy proves a simple truth: a thoughtful, human-centered approach delivers lasting success.